‘The Marvels’ Shatters Another MCU Record, Posts Worst First Monday Box Office Gross In MCU History
The Marvels continues to break records for the Marvel Cinematic Universe, but not in the way The Walt Disney Company and Marvel Studios would like.
According to Exhibitor Relations Co. The Marvels only grossed $2.4 million in its first Monday at the domestic box office.
$1M CLUB: MONDAY— Exhibitor Relations Co. (@ERCboxoffice) November 14, 2023
1. THE MARVELS ($2.4M)
In comparison, ETERNALS scored $4.2M its 1st Monday.
The $2.4 million Monday gross continues a weekend of declining grosses for the film. The-Numbers previously reported the film grossed $21.6 million on Friday. It then declined to $15.2 million on Saturday. On Sunday, it only raked in $9.2 million.
The decline from Sunday to Monday is 74%.
On top of the film seeing its box office grosses decline, this first Monday gross is the worst in Marvel Cinematic Universe history.
For comparison, The Incredible Hulk back in 2008 grossed $6 million. Ant-Man in 2015 grossed $6.4 million on its first Monday.
Looking at more recent comparisons Ant-man and the Wasp: Quantumania grossed $14.2 million. Guardians of the Galaxy Vol. 3 grossed $8.9 million.
Even films that were supposedly affected by the Covid-19 pandemic had higher Monday grosses. Shang-Chi and the Legend of the Ten Rings grossed $6.6 million while Eternals did $4.2 million. Even Black Widow, which released on Disney+ the same day as in theaters, grossed $6.4 million in its first Monday.
Comparing the film to other Marvel Cinematic Universe releases in November it still gets beat.
Doctor Strange pulled in $6.6 million back in 2016. Thor: Ragnarok did $8.2 million in 2017, and Black Panther: Wakanda Forever grossed $11.1 million last year.
There might be one bright spot for Marvel Studios, the percentage drop is not unheard of. Black Panther: Wakanda Forever declined 73% from its first Sunday to Monday.
Eternals also had a decline of 74% in its first Sunday to Monday. Doctor Strange had a 71% decline and Guardians of the Galaxy Vol. 3 had a 72% decline.
Of note all of these films saw those grosses rebound on Tuesday usually upwards of 20%. The only exception being Black Panther: Wakanda Forever, which only saw its Tuesday increase 14% from its first Monday.
What do you make of The Marvels breaking another Marvel Cinematic Universe glass ceiling?